Haro Makes Adjustments to Navigate Market Challenges
Haro CEO Bjarne Rasmussen clarified that the brand is not shutting down, despite rumors.
"The U.S. remains an important part of Haro's brand identity, and we're still fully committed to our facility in Vista and our dealers,"
Rasmussen stated that Haro cut its U.S. staff by about a third and reorganized its sales staff due to a turbulent U.S. market impacted by tariffs.
Author's summary: Haro adjusts staff and sales strategy.
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