Allianz Signs Four-Year Deal with West Coast Eagles
Allianz Australia has entered a four-year sponsorship agreement with the West Coast Eagles, strengthening its involvement in Australian football and community projects. The collaboration will support the club’s AFL, AFLW, and Wheelchair football teams through 2029, emphasizing both athletic and social impact.
Partnership Details
- Allianz branding will appear on the neckline of the West Coast Eagles’ AFL match guernseys.
- The company’s logo will feature on training apparel, media backdrops, and signage at Optus Stadium and other venues.
- Starting in 2026, Allianz will be the official shorts partner for the Eagles’ AFLW team.
- Allianz will also become a major partner of the club’s Wheelchair football program.
Statements from West Coast Eagles
“Allianz Australia’s support will enhance our AFL, AFLW, and Wheelchair football programs as they pursue excellence on and off the field, while also contributing to our club’s broader community initiatives. We look forward to an exciting future together with Allianz Australia and to the added value and experiences this partnership will deliver for our members,” said West Coast Eagles CEO Don Pyke.
Community Focus
A key element of this agreement is its strong focus on community engagement, aiming to boost participation and support through both sports and social programs.
Relevant Industry Recognition
Allianz Australia continues to build its reputation, recently being named the number one insurance brand again in Interbrand’s 2025 Global Brands List.
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